COOPERATION BETWEEN A HEALTH WORKER AND A PATIENT IN MATTERS OF MAINTAINING A HEALTHY LIFESTYLE: PROBLEMS AND SOLUTIONS (BASED ON A SOCIOLOGICAL RESEARCH)

Abstract

Due to the high mortality rate from noncommunicable diseases in Russia and in the world, the issue of spreading healthy lifestyle attitudes becomes a priority for the population. At the same time, in the process of developing awareness about the principles of a healthy lifestyle, the fundamental role is played by a health professional, who, on the one hand, acts as a source of professional competence but, on the other hand, as a person in contact with patients. Based on a review of foreign and national literature and conducted sociological research, the authors highlighted the problems health workers face in their professional activities concerning healthy lifestyle promotion: 1) work organization, 2) knowledge and information, 3) motivation of health professionals, 4) motivation of patients. Furthermore possible solutions to these problems are provided.